Mumbai, India – Zee TV is set to redefine primetime reality television with its latest offering, ‘Chhoriyan Chali Gaon’, a format unlike anything seen before on Indian television. Spearheading this fresh perspective is Mangesh Kulkarni, Chief Channel Officer, Zee TV, who emphasizes the show as a reflection of Zee TV’s renewed brand promise — “Aapka Apna Zee TV” — focusing on storytelling that is heartfelt, rooted, and deeply relatable.
🌾 A Journey from City Lights to Rural Life
At the core of Chhoriyan Chali Gaon lies a powerful concept — 11 young women from urban India leave their fast-paced lives behind and immerse themselves in village life for 60 days. In this rural setup, these participants will face real-life challenges, adapt to local customs, contribute to village tasks, and most importantly, discover themselves through connection and simplicity.
Speaking about the launch, Mangesh Kulkarni shared:
“This show is more than just reality TV — it’s a human story about strength, adaptability, and transformation. With ‘Chhoriyan Chali Gaon’, we are making space for stories that touch the heart, challenge perceptions, and build bridges between worlds that rarely meet.”
🎯 Why It Stands Out
In a television landscape filled with competition formats and glamor-driven narratives, Chhoriyan Chali Gaon turns the spotlight on authentic living and personal evolution. There’s no prize money or eliminations — just real journeys, emotional growth, and unexpected bonds.
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Cultural immersion: From farming to cooking on a chulha, the girls experience the raw beauty of village life.
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Empowerment through simplicity: Away from digital noise, the women build strength and resilience through nature and community.
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A social experiment with heart: The show will present meaningful conversations about privilege, gender roles, and coexistence.
🧡 Zee TV’s Renewed Promise
This show stands as a strong pillar of Zee TV’s new chapter — “Aapka Apna Zee TV”, aiming to create content that resonates with the everyday Indian household — stories that feel personal, grounded, and true to our roots.
Mangesh Kulkarni added:
“We want our audiences to feel represented, seen, and inspired by what they watch. ‘Chhoriyan Chali Gaon’ is not only about entertainment; it’s a social journey that holds up a mirror to both rural and urban life, with honesty and heart.”
📺 Tune In to Witness Transformation
Chhoriyan Chali Gaon is not just a show — it’s an invitation to reflect, relate, and reconnect with the values that truly matter. As the girls embark on this 60-day journey, viewers across India will witness drama, laughter, struggle, and growth — all grounded in reality.
Coming soon to Zee TV.
Because some stories don’t need scripts — just heart.
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